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15th November

London

11FSAwards

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On 15th November 2023, the 11:FS Awards celebrated their second year and you better believe we turned things up to 11!

Spotlighting those that helped move the industry forward and kept their customers as a North Star, every corner of financial services was recognised.

Those that built and delivered for their community, kept working to improve people’s relationship with money; despite it being one hell of a year. This was for you.

Key dates:

  • Nominations close 24.08.23
  • Shortlist announced 26.09.23
  • The big night 15.11.23

Highlights

Check out all the best action from this year's awards.

The awards

As with all things 11:FS, the awards are global and open to all. Covering 5 categories across all areas of financial services, they celebrate the brands, people, and products that changed the game over the last 12 months.

Nominated by you and chosen by our expert panels, here are your 2023 winners:

Customer

Best experience design: consumer

Using a Jobs to be Done (JTBD) framework or a similar research methodology, you designed a product to solve a real-world problem using great UX, behavioural design loops and game mechanics.
Criteria:
  • Product design driven by customer insight
  • Clear positive outcomes through innovative UX and behavioural design
  • A joyful experience to use through thoughtful application of brand in UI, UX writing that inspires, and moments of delight
  • Inclusively designed - representative imagery, clear signposting, low ambiguity, solid accessibility options, etc.

Best experience design: business

You’ve designed a standout experience, combining customer research, great UX, and service design, to change the way businesses are able to access and manage their money.
Criteria:
  • Product design driven by customer insight
  • A joyful experience to use through thoughtful application of brand in UI, UX writing that inspires, and moments of delight
  • Innovative prioritisation of information, actions, or automations that simplify business processes
  • Clear positive outcomes through innovative UX and behavioural design
  • Inclusively designed (representative imagery, clear signposting, low ambiguity, solid accessibility options, etc.)

Best onboarding

Celebrating those that have mastered user onboarding with intuitive experiences to establish trust and rapidly deliver product value in the last 12 months. This award is brought to you by 11:FS Pulse - our online library of 5,500+ of the best user journeys from FS.
Criteria:
  • Highly user-friendly design that minimises the friction and complexity of onboarding while maximising intuitive navigation and simplicity.
  • Consistent clear instructions and signposting alongside readily available support
  • Strong brand identity and visual flourish
  • Flexibility - ensuring users can pick up where they left off and are not too restricted by KYC
  • Inclusively designed - representative imagery, clear signposting, low ambiguity, solid accessibility options, etc.

Purpose

Fintech for good

Whether it’s social good, sustainability, or smashing the patriarchy, this award recognises the past year’s fintech initiatives that had purpose at their core and aimed to create greater financial inclusion and climate responsibility.
Criteria:
  • Supported underserved, underbanked, or unbanked populations anywhere in the world
  • Supported efforts to fight and reduce climate change
  • You must demonstrate a measurable improvement the initiative has made to people’s lives through fintech

Financial wellbeing

You championed financial education to help customers take control of their day-to-day finances and gain the financial freedom to make choices that let them have a better relationship with money.
Criteria:
  • Helped customers track spending, save for emergencies or retirement, manage debt, make sound investments and/or protect themselves from risk
  • Used technology to help customers understand their current situation and the decisions they’re making
  • Encouraged better financial decisions through behavioural economics or game mechanics
  • Improved customer understanding of the financial trade-offs they face through content, education and advice

Technology

Best Technology as an Enabler

Spotlighting innovative and disruptive tech providers to celebrate the foundational backend tech and infrastructure that solves complex financial problems and helps companies build scalable, truly digital solutions.
Criteria:
  • A clear JTBD methodology for builders and their end users
  • Truly digital tech that enabled integration with different providers interchangeably
  • A scalable, fit-for-purpose commercial model that delivered against business goals
  • Sophisticated and innovative use of data that enabled smart solutions for customers

Best use of AI

Generative AI is 2023’s buzzword, but there’s more to it than that. AI and Machine Learning are driving real change for FS customers and for this award, we want to see use of systems that are bringing insights and capabilities to create a solution to a real problem that could not be solved cost-effectively or fast enough by humans alone.
Criteria - AI/ML being used to enable your customers in one of the following ways:
  • Data sifting and assimilation
  • Fighting against financial crime
  • Applied algorithmic solutions
  • Using technology to help improve customers’ lives
  • Using technology to help the back office improve systems efficiency and security

Impact

Consumer game changer

We see more and more of the same companies year on year. But who’s solving a problem that no one else has? Whose impact on the market has been unique? Who’s given consumer money management a long-overdue shakeup?
Criteria:
  • Addressed a real-world customer problem and fundamentally changed the value chain, service offering or market
  • Evidence of other fintechs/banks using ‘copycat behaviour’ to emulate the success
  • A sustainable and scalable business model with a strong growth rate
  • Intelligent services utilising technology enablers

Business game changer

You’ve changed the landscape of financial services for businesses, shifted the conversation, and challenged everyone else to up their game. You’ve set the new standard that other businesses are trying to reach.
Criteria:
  • Addressed a real-world customer problem and fundamentally changed the value chain, service offering or market
  • Driven direct impact to the profit and revenue outcomes of customers
  • Evidence of other fintechs/banks using ‘copycat behaviour’ to emulate the success
  • A sustainable and scalable business model with a strong growth rate
  • Intelligent services utilising technology enablers

Most progressive regulation

Regulation shapes FS and is the bedrock for generating trust from a customer base. But which piece of regulation from the past 12 months has really had an impact on the industry and help to drive positive change?
Criteria:
  • Driven innovation that impacted customer services
  • Speed and appropriate consideration towards market-changing deals (e.g. Plaid / Visa)
  • Clear and transparent comms, including regular publications, with an easy to navigate landing page
  • Regulatory actions backed by a clear strategy, leading to positive outcomes for firms and the customers they serve
  • Evidence of reflection and learning from other regulators
  • A level of adaptation to economic environments (e.g. adjusting capital requirements for banks as the economy strengthens/weakens)

People

11:FS Hall of Fame

The 11:FS Hall of Fame celebrates everyone shaping our industry for the better, wherever they are in the world. Over the course of their career, these people have brought us a step closer to the future of FS.
Criteria:
  • An entrepreneur or intrapreneur working in a financial institution who has made a big impact either as part of a customer relationship, via a significant investment, or by challenging the status quo
  • Someone who is clearly aware of and endeavours to embed diversity and inclusion into the organisation
  • Clearly exhibits strong values of innovation, resilience, teamwork, and boldness
  • Launched a product or offering where the industry had to follow
2022 inductees

People

11:FS Hall of Fame

The 11:FS Hall of Fame celebrates everyone shaping our industry for the better, wherever they are in the world. Over the course of their career, these people have brought us a step closer to the future of FS.

2022 inductee

Nick Ogden

Not only did Nick break new ground with the first-ever ecommerce website back in 1994, but he also founded Worldpay, ClearBank - the first clearing bank in 250 years, RTGS - the first really real-time settlement system, and a plethora of other fundamental fabric of financial services changes.

2022 inductee

Lawrence Wintermeyer

Innovate Finance played a crucial part in supporting Fintech’s growth in the UK, and at the heart of the organisation itself was Lawrence. Taking over as CEO when it was just a year old, Lawrence built a strong community that acted as a safe centre point for the industry as a whole.

2022 inductee

Anna Wallace

Responsible for building the innovation unit at the FCA, Anna was a living, breathing culture change project within the organisation. She brought together a team and capabilities that changed the industry for the better, cementing the UK as a leader for fintech more broadly.

2022 inductee

Sir Mark Walport

A truly instrumental figure in the world of fintech, Sir Mark was pivotal in the UK’s adoption of sandboxes and other progressive regulations that have since influenced others around the world through his guidance to regulatory bodies in healthcare.

2022 inductee

Nick Ogden

2022 inductee

Nick Ogden

Not only did Nick break new ground with the first-ever ecommerce website back in 1994, but he also founded Worldpay, ClearBank - the first clearing bank in 250 years, RTGS - the first really real-time settlement system, and a plethora of other fundamental fabric of financial services changes.

2022 inductee

Lawrence Wintermeyer

2022 inductee

Lawrence Wintermeyer

Innovate Finance played a crucial part in supporting Fintech’s growth in the UK, and at the heart of the organisation itself was Lawrence. Taking over as CEO when it was just a year old, Lawrence built a strong community that acted as a safe centre point for the industry as a whole.

2022 inductee

Anna Wallace

2022 inductee

Anna Wallace

Responsible for building the innovation unit at the FCA, Anna was a living, breathing culture change project within the organisation. She brought together a team and capabilities that changed the industry for the better, cementing the UK as a leader for fintech more broadly.

2022 inductee

Sir Mark Walport

2022 inductee

Sir Mark Walport

A truly instrumental figure in the world of fintech, Sir Mark was pivotal in the UK’s adoption of sandboxes and other progressive regulations that have since influenced others around the world through his guidance to regulatory bodies in healthcare.

2022 inductee

Anne Boden

Anne has permanently changed the fabric of financial services in the UK. After founding Starling Bank in 2015, she guided them to become one of the first neobanks to reach profitability whilst also establishing themselves as a leading UK neobank for retail and small business customers.

2022 inductee

Sitoyo Lopokoiyit

With Sitoyo at the helm for over 12 years, M-Pesa’s mobile money solutions have transformed access to financial services in Sub-Saharan Africa. He's helped them reach more than 51 million customers across 7 markets, moving the dial significantly for financial inclusion in the region.

2022 inductee

Sopnendu Mohanty

Sopnendu has set the standard for world-leading regulation through his work with the Monetary Authority of Singapore (MAS). He’s changed their ways of working and developed the role of the regulator to allow for greater innovation across financial services in Asia.

Anne Boden

Anne Boden

Anne has permanently changed the fabric of financial services in the UK. After founding Starling Bank in 2015, she guided them to become one of the first neobanks to reach profitability whilst also establishing themselves as a leading UK neobank for retail and small business customers.

Sitoyo Lopokoiyit

Sitoyo Lopokoiyit

With Sitoyo at the helm for over 12 years, M-Pesa’s mobile money solutions have transformed access to financial services in Sub-Saharan Africa. He's helped them reach more than 51 million customers across 7 markets, moving the dial significantly for financial inclusion in the region.

Sopnendu Mohanty

Sopnendu Mohanty

Sopnendu has set the standard for world-leading regulation through his work with the Monetary Authority of Singapore (MAS). He’s changed their ways of working and developed the role of the regulator to allow for greater innovation across financial services in Asia.

2022 inductee

Nick Ogden

Not only did Nick break new ground with the first-ever ecommerce website back in 1994, but he also founded Worldpay, ClearBank - the first clearing bank in 250 years, RTGS - the first really real-time settlement system, and a plethora of other fundamental fabric of financial services changes.

2022 inductee

Lawrence Wintermeyer

Innovate Finance played a crucial part in supporting Fintech’s growth in the UK, and at the heart of the organisation itself was Lawrence. Taking over as CEO when it was just a year old, Lawrence built a strong community that acted as a safe centre point for the industry as a whole.

2022 inductee

Anna Wallace

Responsible for building the innovation unit at the FCA, Anna was a living, breathing culture change project within the organisation. She brought together a team and capabilities that changed the industry for the better, cementing the UK as a leader for fintech more broadly.

2022 inductee

Sir Mark Walport

A truly instrumental figure in the world of fintech, Sir Mark was pivotal in the UK’s adoption of sandboxes and other progressive regulations that have since influenced others around the world through his guidance to regulatory bodies in healthcare.

Nick Ogden

Nick Ogden

Not only did Nick break new ground with the first-ever ecommerce website back in 1994, but he also founded Worldpay, ClearBank - the first clearing bank in 250 years, RTGS - the first really real-time settlement system, and a plethora of other fundamental fabric of financial services changes.

Lawrence Wintermeyer

Lawrence Wintermeyer

Innovate Finance played a crucial part in supporting Fintech’s growth in the UK, and at the heart of the organisation itself was Lawrence. Taking over as CEO when it was just a year old, Lawrence built a strong community that acted as a safe centre point for the industry as a whole.

Anna Wallace

Anna Wallace

Responsible for building the innovation unit at the FCA, Anna was a living, breathing culture change project within the organisation. She brought together a team and capabilities that changed the industry for the better, cementing the UK as a leader for fintech more broadly.

Sir Mark Walport

Sir Mark Walport

A truly instrumental figure in the world of fintech, Sir Mark was pivotal in the UK’s adoption of sandboxes and other progressive regulations that have since influenced others around the world through his guidance to regulatory bodies in healthcare.

SPECIAL RECOGNITION

Nick Hungerford

At this year's ceremony, we honoured the late Nutmeg Co-Founder Nick Hungerford with a Special Recognition award, not only for his incredible work within financial services, but for the legacy he has left beyond it as well.

Before Nick passed away earlier this year to bone cancer, he and his wife Nancy set up Elizabeth's Smile - a charity dedicated to supporting children who will lose a parent to terminal illness, named after their own daughter.

Nick's impact on financial services cannot be overstated and his commitment to helping millions of children through such a challenging time is something truly worth celebrating.

Photo gallery

Check out all the best action from this year's awards.

A close of photograph of the physical awards lined up on a table
A group of attendees sat down at a table sharing drinks and food
Georgie Frost, the 2023 awards MC on stage
Nancy Hungerford on stage with David M. Brear, accepting the Special Recognition award on behalf of her husband, Nick Hungerford
Espeo Software, the winner of the Fintech for good award on stage
Lord Holmes of Richmond and his guide dog, Nancy on stage accepting the award for Most progressive regulation on behalf of the Electronic Trade Documents Act 2023
Sitoyo Lopokoiyit holding his 11:FS Hall of Fame award

Judges

We put together a collection of panels with judges from all corners of 11:FS and the wider financial services space to crown this year’s winners.

Panel 01/04

Customer

Benjamin Ensor

Strategy Director

11:FS

Will Jones

Executive Creative Director

11:FS

Joe Colchester

Head of Product

11:FS Pulse

Sara Castelhano

Co-Head of Payments and Commerce Solutions for EMEA

JP Morgan

Panel 02/04

Purpose

Benjamin Ensor

Strategy Director

11:FS

Will Jones

Head of Design

11:FS

Joe Colchester

Head of Product

11:FS Pulse

Pat Patel

Executive Director

Elevandi

Panel 03/04

Technology

Ewan Silver

CTO

11:FS

David Barton-Grimley

Strategy Director, BaaS & Embedded Finance

11:FS

Stathis Onasoglou

Field CTO - Fintech

Google Cloud

Panel 04/04

Impact

David M. Brear

CEO & Co-Founder

11:FS

Kate Moody

Strategy Director, Customer Experience

11:FS

Derya Düner

EVP

QNB, Finansbank

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On the night

With drinks provided by our friends at Google, the awards were a memorable night where the whole community came together to take a pause and reflect on some of the awesome work that was done through 2023.

Sponsorship

Interested in your brand being a part of the biggest night in financial services? Well, the good news is, we’re already looking ahead to 2024! Get in touch with our team to learn more about partnership opportunities.

Last year

With winners from every corner of the world, last year’s show really had it all. Check it out for yourself.

FAQs

How were the shortlists and winners decided?

We took a lot of care in curating fair and in-the-know panels that included our own experts, as well as those from across the industry. Between them, they decided the shortlist and winners from the record number of public nominations we received.

Can I sponsor the 11:FS Awards?

We’re always looking to partner with ambitious brands to help them get in front of decision makers from across the industry. If you’re interested, get in touch with us, we’ve got a range of sponsorship packages available for 2024.

Who can enter the awards?

Just like the work we do with our clients, the 11:FS Awards are truly global. We want to celebrate the people, products, and brands changing the fabric of financial services, wherever they are in the world, which is why our nominations are open for all to enter.

When will entries open for 2024?

Woah there cowboy, we’ve only just wrapped up this year’s show! But don’t you worry, we can confirm the 11:FS Awards will be back for its third instalment in 2024. To keep up to speed with key dates, and the wider industry for that matter, why not subscribe to our weekly newsletter, Bitesized?

What does 11:FS do?

Ah, that old chestnut. Well, you see, we do a lot. We’ve helped businesses build banks, launch digital propositions, design lovable products, strategise for new market growth, research new tech, and we’re only scratching the surface. 11:FS Pulse is our UX library to help brands research and benchmark their own products. Oh, and we have the #1 fintech podcast on the planet - Fintech Insider. Yep, we keep busy.

Thank you to our 2023 partners

Headline sponsor

Event sponsor

Category sponsors

Up to speed with the awards? Head over to 11:FS.com to see what else we get up to.