Introducing the new Brand Page on 11:FS Pulse

Joe Colchester
Head of Product, 11:FS Pulse
August 1, 2024
3min read

We’re thrilled to announce the latest enhancements to 11:FS Pulse - our sparkling new Brand Page. The complete redesign and new feature set brings you extensive insights and data from hundreds of FS brands worldwide, streamlining product research and app performance analysis.

Whether you're a Product Manager, Designer, Researcher or Industry Analyst, our Brand Page provides tools and real-time data to help you stay ahead of the curve.

What’s new?

Our Brand Page now offers a more comprehensive view of app performance, user sentiment, and market trends for every brand available on Pulse including Revolut, Starling, Monzo, Chase, Nubank and hundreds more. Here’s what you can expect:

App usage & stats

Dive into app performance metrics with live data from the App Store and the Google Play Store – in addition to our well-established Pulse Score.

Compare scores across different markets to understand satisfaction drivers in different countries.

Use this data for strategic decision-making and getting additional context on our expert analysis.

Unified journeys

Get behind the paywall of the brands you’re competing with or get inspiration from a vast library of best-in-class examples. Pulse’s 9000+ user journeys can all be found across the relevant Brand Pages and are filterable by region, device and much more.  

Reviews & sentiment analysis

Instantly see what users love, dislike, or feel indifferent about.

Our sentiment analysis combines reviews from both the App Store and Play Store, providing a helpful snapshot of app performance.

Inform roadmap decisions and see exactly how certain new features may be resonating with users by accessing our vast library of customer reviews (updated daily, 210,000+ reviews) which can be filtered by country and star rating.

Release information

Reviews are paired with specific app releases so you can gauge the impact on customer satisfaction. Remember big features might mean big bugs, and attempts to improve UX can backfire dramatically.

What’s more, we include the developer release notes so you can discover exactly what changes have been made.

11:FS insights

Explore an extensive collection of 11:FS content associated with each brand. From Fintech Insider podcast episodes to News Insights articles. Get up to speed with market trends, breaking news and competitor performance. 11:FS’s huge array of insights, from experts around the world, can all be found in one place now – alongside all our exclusive Pulse content.

Making product research easy

Our new Brand Page has been designed to drastically reduce the time required for product teams to conduct market research. With all valuable product data for each brand having it’s own home, teams can quickly see feedback on their app or a competitor’s, track ranking changes, and understand market trends without sifting through multiple sources.

This efficiency allows teams to focus on what truly matters: improving in-app experiences and delivering a best-in-class UX.

Take a closer look at 11:FS Pulse

If you're keen to see best-in-class product experiences from financial services, why not take a closer look at Pulse by booking a demo with one of our team today? They'll show you around the platform and give you a preview of some of the 9,000+ user journeys we currently have available.

Stay tuned for more updates and happy analysing! 🚀

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About the author
Joe Colchester

Joe is Head of Product for 11:FS Pulse. He has a passion for fintech, UX and product. He oversees the 11:FS Product Roadmap and has 5+ years working within the fintech industry.

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