I don’t know if I think about the Roman Empire every day, but awards submissions? I can’t seem to escape them.
A banker keen to stay under the radar has written us another insider’s perspective on where problems and their solutions are found in incumbent banks. The Stigcumbent, who you’ll remember from their insight on TSB and Open Banking APIs, has returned. Read on to discover just where the problems and solutions in every bank live…
‘Community-led’ startups seem to be popping up all over the place, but what does it mean to design a product community first and what are the advantages?
Tucked away in a small corner of the WeWork offices in Aldgate Tower, I sat down with Ross Gallagher. Financial inclusion is the touchstone on financial products for Ross. Regular host of the Fintech Insider podcast with a history in financial services consulting and research. Ross is known around the office as a tupperware fiend and always up for a laugh but as with many people who work for 11:FS he has a real passion for finance and financial inclusion in particular.
This is the second article in a three-part series on how fintech for good (FFG) is helping people and the planet. The first touched on consumer behaviour. If you missed it, check it out here.
As the saying goes, “success breeds success”. And one of the things that’s interesting in our industry is the alumni of fintechs going on to do great things. It’s no coincidence - there’s a bit of a pattern emerging: The founders of some of the most successful startups of today cut their teeth at the biggest fintechs of yesterday.
I think I speak for a lot of people when I say - homework is crap. Evenings after school are for watching Takeshi’s Castle, not studying Pythagoras’ theorem.
One of the dirty secrets of the fintech and banking community is that everyone thinks that everyone else understands how it all works and that they’re the only one who doesn’t really get it.
This past weekend an estimated 177m people tuned in as Matthew Stafford’s (strong surname BTW) LA Rams defeated the Cincinnati Bengals at Super Bowl LVII.
I had the pleasure of interviewing Rob Frohwein, the CEO and co-founder of Kabbage, for the 11:FS Connection Interrupted podcast. Rob has plenty of stories to fall back on when discussing how his co-founders and he were able to start a company in the midst of the 2008 financial crash (great timing by the way Rob). They were able to successfully implement their concept of providing funding to small businesses and consumers online. As of the beginning of 2018 Kabbage has served 125k customers and made over $3.5 billion in loans.
There’s so much to look forward to in 2022. It’s the Year of the Tiger. There’s a World Cup in November. And, of course, the sands of insurtech will keep shifting.
Despite being hailed as transparent and secure, the cryptocurrency industry has been beset by fraud, scams and general crisis in recent months.
What’s in a name? Is it a convention with no meaning as Juliet would suggest? Or is it an opportunity? Do people get used to it even if you call yourself Meta? Of course.
One of our core values here at 11:FS is ‘everything on purpose and with purpose’. We even have a porpoise sticker (the puns keep coming) to celebrate it. It is what enables us to deliver fast, without waste and with relentless focus on outcomes. That and a kick-ass team. They often go together.
In this week's episode of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by Noémie Ellezam, Chief Digital Strategy Officer - Group Innovation Division at Société Générale - to discuss all things marketing - including a deep dive into her incredible ways of working, the importance of diversity, how important it is to listen to your customer, and much much more on today's episode!
In the fifth and final roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at how B2B marketing in fintech and financial services. From making your B2B marketing human, to attribution and team structure, Mariette is joined by a great panel of guests from Autobooks, Barclaycard and Checkout.com to help unpack all of this and much much more!
In this week's episode of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by Adrian Farina, Europe CMO at Visa - to discuss all things marketing - including a deep dive into his impressive experiences, the importance of empathy, how to connect with your audiences, and much much more on today's episode!
In this week's episode of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by Steven Kalifowitz, CMO at Crypto.com - to discuss all things marketing - his incredible journey and transition from producer to CMO, what keeps his curiosity and hunger for knowledge growing, and his own personal philosophies. All of this and much much more on today's episode!
In the fourth roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at how fintechs use performance marketing for growth. Mariette is joined by a great panel of guests to help unpack this and dive a bit deeper into- wide array of tools and tactics, and every company will have its own flavour, from SEO, to PPC, to paid social, to affiliates. Some call it growth marketing, paid marketing, even (sadly) digital marketing.
In the third roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at moving from startup to scaleup marketing. Mariette is joined by a great panel of guests to help unpick this and dive a bit deeper into- how to evolve your brand story as you grow, the best shape for your marketing team, using processes to speed you up, as you grow, and much much more.
In this week's episode of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by Chris Pitt, CEO at First Direct - to discuss all things marketing - what makes it good, what makes it bad, and what every marketer needs to know to keep levelling up.
In the second roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at what it really takes to build a finance brand. Mariette is joined by a great panel of guests to help unpick this and dive a bit deeper into trust - the core to brands in financial services, how to maintain your customer connection and your brand identity through a rebrand, building an impactful but lean brand, and much much more.
In this week's episode of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by Carla Zakhem-Hassan, CMO at Citi - to discuss all things marketing, and find out what inspires and motivates her.
In the first roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at what good content marketing looks like. Mariette is joined by a great panel of guests to help unpick this and dive a bit deeper in the quality, quantity, and growing trends.
For the season 2 première of the Fintech Marketing Podcast, your host Eric Fulwiler is joined by David Wheldon - WFA President Emeritus and Former CMO at RBS - to discuss all things marketing, and find out what makes him tick.
Eric Fulwiler introduces Season 2 of Fintech Marketing podcast, coming back in full force, this time in association with Visa.
Sam Maule and Kate Moody are joined by some great guests to talk about some of the most interesting stories of the last 7 days, including: Killer Mike launches a new digital bank, Klarna faces backlash after sending marketing emails to non-customers, and Square invests $50m in bitcoin!
Simon Taylor is joined by some great guests to talk about the growth of ESG and sustainable finance
Fintech Marketing Podcast Season 2: Coming soon
The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...
The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...