Design drill down #1

Bonjour! Comment allez-vous? France’s fintech star is rising. With over 1100 of them based in the capital alone, junior minister Cédric O has promised that Paris will eclipse London as the fintech hotspot in Europe in the near-distant future.

I'm going to start with an unpopular opinion that we proposition design purists like to convince ourselves isn't true: sometimes it's ok to launch a clone.

There is risk in everything. There is risk in getting out of bed in the morning. There is risk in not getting out of bed in the morning. There’s risk in leaving the house these days, particularly with C19 (which, if you’re a Londoner, might be confused with a particularly treacherous cycle route).