How the Jobs to be Done theory is being applied across finance.

David M. Brear interviewed Jonathan Larsen, CIO, Ping An and CEO of their Global Voyager Fund, a $1bn investment fund, specifically for fintech. He tells David all about the fund and the innovations in fintech coming from China and making a huge impact worldwide.

At the beginning of 2022, many early-stage investors looked ahead with optimism as we emerged from the depths of the COVID-19 pandemic, and global economies started to show signs of growth again.

Sharing our stories, our challenges, and the things that truly matter to us. Today we talk to Clouston Mahon who is a UX lead in the 11:FS Pulse team to discuss what makes a great user experience, who is doing it well and looking outside of financial services for inspiration.

This was originally published as a New Insights article on 12th January 2024 exclusively for 11:FS Pulse users on the Pulse platform. Given this week's news that NatWest has made its banking app available on Apple Vision Pro, we thought it would only be right to make it available for everyone.

This is the fourth instalment of a 6 part series that explores the Jobs to be Done (JTBD) for US SMBs that we identified in our recent research. Each blog post dives into one of the jobs and how we examined it with a JTBD canvas. If you missed the first post that explains JTBD and the canvas, check it out before reading this.

Jobs to be done (JTBD). It’s an interesting phrase. Pithy, agile-sounding, and adaptive. It’s about bringing humanity to an industry that sometimes forgets about it.I spoke to Ryan Garner, Innovation and Insight lead at 11:FS about what it means to introduce jobs to be done to the fintech space. And how being human is core to delivering a meaningful product. Ryan knows the only way for fintech to succeed is to understand people.