brand purpose

In the second roundtable episode of Fintech Marketing Podcast, your host Mariette Ferreira takes a look at what it really takes to build a finance brand. Mariette is joined by a great panel of guests to help unpick this and dive a bit deeper into trust - the core to brands in financial services, how to maintain your customer connection and your brand identity through a rebrand, building an impactful but lean brand, and much much more.