
I’ve been thinking about HENRYs recently. Not the Henry who asked me to marry him - I was 8, he was 5 - although he does cross my mind occasionally. HENRYs, short for ‘High Earners Not Rich Yet’, was coined as a label by Shawn Tully in 2003.

If you listened to the headlines, you'd think the competitive race in financial services is about one thing: building the smartest AI. We think that's the wrong way to look at it.

Embedded banking without strategic intent is expensive theatre. Lots of APIs, lots of partnership announcements, lots of pilots, but not much revenue. And that’s the risk facing corporate banks right now.

AI assistants already help people compare products, check availability and plan purchases. Agentic commerce extends that role to placing the order: a customer sets a budget and a few conditions, then gives the software permission to complete the purchase.

For most people, the month falls into two phases - before and after payday - when balances jump, debts feel manageable, and financial intentions come back within reach. But in most banking apps, payday is treated as a passive event.

Financial institutions are moving quickly into agentic AI. Coding agents, workflow agents, document agents, service agents and operational agents are already entering the enterprise. Many will create useful gains, some of them genuinely impressive. But that is not the real test.
Barclays is acquiring the UK arm of GoHenry, a money app for 6 to 18-year olds. With a reported price tag of £180 million for around 500,000 active accounts, £360 per head is a chunky investment.

For the past decade, the banking industry has been focused on developing frictionless interfaces. Financial institutions have prioritised seamless transactions, instant gratification, and engaging gamified features in a bid to build the ultimate digital financial experience.

The need for better, tailored support through the customer experience is clear, but few are accounting for the fundamental shift that financial services has experienced with the introduction of AI.

Loyalty is defined as “a strong feeling of support or allegiance”. However, in the context of financial services, it is more accurately defined as engineered persistence: a series of subconscious cues that steer customers toward familiar choices.

For years, banks have relied on OTPs as a second factor for logins and sensitive actions. Sent via SMS, these short codes were designed to add security on top of a password. But they have become one of the weakest and most frustrating parts of the banking experience.

The people using business banking tools don’t necessarily have financial backgrounds. Many smaller businesses can't afford a dedicated finance team. Yet banks keep building products that assume expertise their customers don't have, leaving them to figure things out on their own.

As our financial lives become more complex, there is a growing expectation for banks to offer more support, be more relevant, and generate greater everyday value. One of the clearest places this shift is starting to show up is in subscription banking.

On today’s show, our hosts Ryan and Laura are going to take a bit of a deep dive into the world of digital identity, what is it, why do we need it and how is it changing? We’ll also look at the future of digital identity and see whether it looks bright or dystopian.

On this week's episode, Simon and Sara sit down with Teana Baker-Taylor, Michele Curtoni, and Alex Hern to talk about the latest news in blockchain.

On the latest episode of Insurtech Insider, Sarah sits down with Ahmed Zaidi, Erik Abrahamsson, and Janthana Kaenprakhamroy to discuss how AI can work together with insurance.

On this week's news show Sarah, Simon, and David are joined by our guests: Lesley-Ann Vaughan, Andrew Nelson, and Emily Nicolle to talk about the latest and greatest fintech news stories this week.

Sam Maule interviews author Tom Peters going over what it means to be Thriving on Chaos, TED talks, and how to make things better.

On this week's episode, Simon sits down with Anthony Macey, Martin Bartlam, Noelle Acheson, and Todd McDonald to talk about the latest news in blockchain.

On this week's news show Ross and Sarah are joined by our guests: Valentina Kristensen, Ryan Garner, Sharon O’Dea to talk about the latest and greatest fintech news stories this week.

Today's show take a deep dive on the issue of challenger banks. David M. Brear and Laura Watkins guide us through what it means to be a challenger bank by speaking to those who've built them from the ground up.

On this week's episode, Simon and Sarah sit down with Teana Baker-Taylor to talk about the latest news in blockchain. We also have a great conversation with Jeff Bandman.

On the latest episode of Insurtech Insider, Sarah sits down with Luca Schnettler and Ari Zadikov to discuss all things Health Insurance. Sarah also has a great interview with Yashish Dahiya at MoneyConf in June.

On this week's news show Ross, David, and Sarah are joined by a great pair of guests, Diana Paredes and Sian Lewin to talk about the latest and greatest fintech news stories this week.

Today's show takes a deep look on the long neglected issue of SMB banking. Sarah Kocianski guides us through the difficult world of SMB finances go discover who's improving life for SMBs.

On this weeks episode, Simon sits down with Noelle Acheson, Vinay Gupta, and Stephane Malrait to talk about the latest news in blockchain.

Today's show takes a look at a topic you've asked us to cover for a long time. We're taking on AI. Sarah Kocianski explores what AI can actually do for us, Machine Learning, rules based automation, Computer Vision, chatbots, and why AI experts don't want to work in financial services.

On this week's episode, Sarah sits down with Joon Ian Wong and Aaron Stanley to talk about the latest movements in the blockchain space. We also have a fantastic interview by Colin G Platt with Marieke Flament.

David M. Brear, our 11:FS CEO, takes us through legacy technology within banks - but of course, with a really cool Lightboard.

Fintech Marketing Podcast Season 2: Coming soon

After Dark - Open Finance: fact or fantasy?

Banks are facing a lot of challenges compared to their fintech rivals.
11:FS CEO David M. Brear takes to the lightboard to give us the full run-down, with examples of companies that are leading the way.

What does the future hold for lending? Live from Lendit USA 2022.
Will banks exist in 100 years?

In this episode of 11:FS Explores, Adam Davis picks apart Open Finance, and what we have to look forward to if this technology became a reality.
On this episode of Spotlight, 11:FS Crypto Global Strategy Director, Mauricio Magaldi is joined by Ramp Network Co-Founder and CEO, Szymon Sypniewicz. In today's chat, the pair discuss Szymon's career, the current regulatory landscape in crypto, and what the future might hold when it comes to widespread crypto adoption.

The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...


The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...

