Customer research, user testing and feedback loops for FS products.

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Does your bank even care that you’re rich?

I’ve been thinking about HENRYs recently. Not the Henry who asked me to marry him - I was 8, he was 5 - although he does cross my mind occasionally. HENRYs, short for ‘High Earners Not Rich Yet’, was coined as a label by Shawn Tully in 2003.

3min read
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US Bank tops our first US mobile banking ranking

US Bank has taken the top spot in the first 11:FS Pulse ranking of US mobile banking apps, scoring 94 out of 100.

4min read
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The Fitbit for your finances: Can banking apps actually improve our financial wellbeing?

Banks are borrowing from the digital wellness playbook: health checks diagnose, personalised insights track, automated tools build habits, and AI assistants are beginning to coach.

3min read
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Is the UK finally catching up to America’s credit culture?

Over the last 18 months, UK credit card borrowing has accelerated, outstanding balances have surpassed pre-pandemic highs, and some of the UK’s largest fintechs are making increasingly aggressive moves into lending.

5min read
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The real differentiator in financial AI won't be intelligence. It will be trust.

If you listened to the headlines, you'd think the competitive race in financial services is about one thing: building the smartest AI. We think that's the wrong way to look at it.

5min read
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Junior accounts are growing up

Barclays is acquiring the UK arm of GoHenry, a money app for 6 to 18-year olds. With a reported price tag of £180 million for around 500,000 active accounts, £360 per head is a chunky investment.

4min read
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The Goldilocks challenge of targeted support

4min read
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Homebuying

We've been talking about homebuying forever, so why is it still broken?

Financial services should be designing products and services that help buyers understand all of the costs involved in their end-to-end financial journey before committing.

3min read
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Positive friction: Why a little resistance helps

For the past decade, the banking industry has been focused on developing frictionless interfaces. Financial institutions have prioritised seamless transactions, instant gratification, and engaging gamified features in a bid to build the ultimate digital financial experience.

4min read
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Targeted support is coming. But customer decision-making has already moved on.

The need for better, tailored support through the customer experience is clear, but few are accounting for the fundamental shift that financial services has experienced with the introduction of AI.

4min read
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Premium banking: Where UX makes-or-breaks value

4min read
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In Saudi fintech, every transaction can be a path to financial growth

As the Saudi fintech market matures, a new challenge is emerging. Most fintech interactions, whether payments, BNPL, or other services, remain fundamentally transactional.

3min read
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The end of ‘Apply Now’: Credit becomes invisible and immediate

When a customer reaches checkout today, they may get a choice to pay now, split the cost, or move it into credit. That is a very different starting point from the old model of applying for credit in advance.

3min read
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Financial services must move beyond inertia to cultivate long-term loyalty

Loyalty is defined as “a strong feeling of support or allegiance”. However, in the context of financial services, it is more accurately defined as engineered persistence: a series of subconscious cues that steer customers toward familiar choices.

4min read
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Designing for the human behind the business

The people using business banking tools don’t necessarily have financial backgrounds. Many smaller businesses can't afford a dedicated finance team. Yet banks keep building products that assume expertise their customers don't have, leaving them to figure things out on their own.

3min read
346
podcast
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Fintech Insider

346. Insights: Jobs to be Done - The future of product design

Today's host, Ryan Garner is joined by some expert guests to bring you the latest episode of Fintech Insider Insights! Today we'll be focusing on everything JTBD, with insights from guests that know all about this space.

43min listen
260
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Fintech Insider

260. Insights: Product Design in fintech and banking

On today’s show, our host Jason Bates is going to take a bit of a deep dive into the world of product design for digital products in fintech and banking. We're using the classic double diamond of design to explain just what matters most in designing products and how to deliver products that matter to customers.

46min listen
16
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Insurtech Insider

InsurTech Insider: Episode 16. Pet insurance

David's back and he joins Sarah and special guest Oke Eleazu to discuss all things pet insurance as well as some of the top insurance news.

44min listen
13
podcast
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Insurtech Insider

Insurtech Insider Episode 13: Vehicle Insurance Model Disruption

On the latest episode of Insurtech Insider, Sarah and Nigel are joined by insurtech insiders to give you the very latest in insurtech. Joining our hosts are Freddy Macnamara, CEO of Cuvva, Tobi Taupitz, CEO and Founder of Laka, and David Williams, Technical Director at AXA.

43min listen
podcast
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Fintech Insider

Bonus: Interview with Richard Davies TSB Design Competition

Sarah Kocianski had the opportunity to speak to Louise Smith, Chief Digital Officer at Lloyd's of London about digital transformation and the future of the famous underwriting rooms!

17min listen
11
podcast
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Insurtech Insider

InsurTech Insider Episode 11: Cyber Insurance + Lemonade CEO interview

On today's episode, David and Nigel were joined by Hiscox's Gareth Wharton and Zurich's Thomas Clayton. We also bring you an awesome interview with the CEO of Lemonade, Daniel Schreiber!

55min listen
9
podcast
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Insurtech Insider

InsurTech Insider Episode 9: Insurance on a Blockchain - the Blockchain Insider Takeover!

In this very special show, we let our sister podcast Blockchain Insider takeover the mics, as Simon Taylor leads a roundtable focusing on blockchain and insurance and the different opportunities and ways of thinking that can be tapped into using smart contracts and DLT, while co-host Colin G Platt interviews Stephan Karpischek, Co-founder of Etherisc, who are building decentralized insurance applications.

1h01 listen
8
podcast
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Insurtech Insider

InsurTech Insider Episode 8: The Sharing Economy and changing insurance models

In this week's episode we focus on the Sharing and Gig Economies and changing insurance models as a result. We also chat to co-founders Mike Rudoy & Luke Cohler from New York based start-up, Jetty.

1h04 listen
5
podcast
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5: Insurance as a platform

This week David is joined by longtime friend of 11:FS, Sarah Kocianski, and James York, Founder of Worry+Peace, to discuss insurance as a platform, and we also speak to Sascha Wischek, CEO of Fjuul.

56min listen
podcast
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InsurTech Insider 1. – InsurTech 101

InsurTech Insider is a new show in the 11Media network, hosted by David Brear and co-host Nigel Walsh, of Deloitte, dedicated […]

48min listen
1
podcast
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Insurtech Insider

1. – InsurTech 101

InsurTech Insider is a new show in the 11Media network, hosted by David Brear and co-host Nigel Walsh, of Deloitte, dedicated […]

48min listen
232
podcast
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232. Loot CEO Ollie Purdue on Creating a New Banking Experience at Age 20

In this episode What were you doing when you were 20 years old? Ollie Purdue was studying law…and founding a […]

16min listen
Video
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Inclusive design

What is inclusive design? 11:FS Explores

6min watch
Video
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11:FS Pulse

11:FS Explores: Digital R.I.C.H.E.S ft. David M. Brear

11:FS CEO David M. Brear takes to the lightboard to give us the full run-down, with examples of companies that are leading the way.

11min watch
Video
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11:FS Pulse

Designing fintech propositions for a Middle Eastern market | 11:FS Explores

There’s no one-size-fits-all design proposition for the Middle-East. While emergent markets such as Oman, the UAE, Saudi Arabia, Kuwait and Bahrain are all seeking to diversify their economies...

7min watch
Video
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BNPL

How the Buy Now, Pay Later landscape is shifting with Amy Gavin | 11:FS Explores

Just what is going on with Buy Now, Pay Later right now?

4min watch
Video
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Homebuying

Why Homebuying is broken and how to fix it | 11:FS Explores

There are one billion people globally who can't prove their identity. That's a big problem for accessing financial services.

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Podcast
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fintech Insider

Insights: The future of Revolut with UKCEO Francesca Carlesi

The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...

1h2 listen
Two portraits of smiling individuals on a dark background with abstract green lines, suggesting a modern and professional theme.
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Podcast
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fintech Insider

Insights: The future of Revolut with UKCEO Francesca Carlesi

1h2 listen
Two portraits of smiling individuals on a dark background with abstract green lines, suggesting a modern and professional theme.
960
Podcast
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fintech Insider

Insights: The future of Revolut with UKCEO Francesca Carlesi

The UK banking battlefield has never been more competitive. Customers expectfinancial apps that are personalised, seamless, and that genuinely make a differenc...

1h2 listen
Two portraits of smiling individuals on a dark background with abstract green lines, suggesting a modern and professional theme.
960
Podcast
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fintech Insider

Insights: The future of Revolut with UKCEO Francesca Carlesi

1h2 listen
Two portraits of smiling individuals on a dark background with abstract green lines, suggesting a modern and professional theme.
960
Podcast
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fintech Insider

Insights: The future of Revolut with UKCEO Francesca Carlesi

1h2 listen